Casa Martini

Casa Martini is the place where the renowned vermouth brand's past, present, and future coexist. It is the birthplace of their vermouths that have gained worldwide fame and the production plant still operates in the same location.

Visitors can partake in the Martini Experience, which includes guided tours, tastings, and exclusive masterclasses that showcase the brand's history. If the walls of Casa Martini could speak, they would share stories of secret recipes, fragrant herbs, and fascinating anecdotes. To reach the museum in Pessione, where Casa Martini is situated, simply hop on the official afternoon shuttle bus from Turin's city center, just a few kilometers away from the Martini production plant.

Key Features:

We provide a range of exciting and enjoyable suggestions to enable you to fully experience the 150-year history of Martini. You can learn about Alessandro Martini and Luigi Rossi, as well as their Vermouth, through our various proposals.

MARTINI DISCOVERY TOUR

The Martini Discovery Tour includes a visit to Casa Martini, where you can discover the unique ingredients and aromatic plants used in our products. You can also explore the Martini Gallery world and learn about its history. For the first time, we are opening up the Martini production plant to the public, where you can enjoy a guided tasting of our products. Please note that we advise wearing closed-toe shoes with rubber soles when entering the production plant.

PREMIUM VERMOUTH CLASS

Experience the Premium Vermouth Class at the Bar Academy and learn the Master Blender Martini's ancient technique of creating vermouth. Discover the art of using botanicals and balancing aromatic notes to craft your own vermouth. You can also explore the Casa Martini premises during the class. The class is conducted in Italian, but simultaneous English translation may be available based on availability. For English-speaking participants, a customized class can be arranged upon request. Contact us for more details.

CASA MARTINI

Discover Casa Martini and the exclusive ingredients that make their products unique. Take a tour of the Martini Gallery and explore its rich history, as well as the aromatic plants used in their creations. At the conclusion of your visit, you'll be gifted with a Fiero & Tonic cocktail to savor in the comfort of your own home.

Inclusions:

OFFICAL CASA MARTINI SHUTTLE BUS

• Return transport for Casa Martini from City Center.

CASA MARTINI VISIT

• Free visit to the Mondo Martini Gallery to learn about the history of the MARTINI brand.
• Final Take away cocktail (only for adults).

MARTINI DISCOVERY TOUR

• Free visit to the Museums to learn about the history of the MARTINI brand, the botanicals of vermouth and its production
• Final tasting of some products

VERMOUTH CLASS

• Free visit to the Museums to learn about the history of the MARTINI brand, the botanicals of vermouth and its production
• Vermouth Class: lesson with one of our experts to create your own personal vermouth to take home

Meeting point:

P.za Castello, 29, 10124 Torino TO, Italia - Meeting Point Shuttle Bus to Casa Martini

Important information:

To participate in alcoholic beverage experiences, individuals must be at least 18 years old.

To participate in the The Martini Discovery Tour, it is essential to wear durable footwear with rubber soles and secure fastenings. Please note that visitors wearing open-toed shoes or heels will not be permitted to join the tour.